If you are planning on attending JavaOne, you’ll undoubtedly want to:
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Catch up with old friends
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Learn something new
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Take home a testearly.com ruler
Yes, that’s right ladies and gentlemen– testearly.com will be giving away, what will most likely be, the most useful trinket of 2007.
These limited edition devices that enable you to measure lengths (not to exceed 12 inches) are fashioned in wooden form and are enhanced with, what will unquestionably be, the seminal phrase of 2007: “Friends Don’t Let Friends Ignore Code Metrics.”
Keep your eyes open as the testearly.com rulers are sure to go quickly.

April 30th, 2007 at 5:43 am
Well, I certainly wouldn’t want to take one if I came from a sensible country that used the Metric system
April 30th, 2007 at 6:19 am
Hmm, the one pictured will only be useful to Americans. Will there be a metric version?
April 30th, 2007 at 12:55 pm
If more people actually used metrics we’d be out of business.
May 1st, 2007 at 12:31 pm
[…] JavaOne is so Groovy, man Because it’s my bag, I recently chewed over a few things you’ll assuredly want to do while at JavaOne, with the obvious disco choice being to pick up a copasetic measuring device. I would like to add a fourth equally hip thing to your bag: The Groovy/Grails One Meet-up on Monday night. The No Fluff Just Stuff Java Symposium Series is sponsoring a four hour smokin’ Groovy-thon where you can let it all hang out, man. […]
July 15th, 2007 at 7:41 pm
[…] If you were wondering who that stranger was that accosted you and handed out an extremely handy and undoubtedly cool ruler, you can learn more about him (and his company) by watching this interview that took place in between random ruler handouts. If you look closely, you can even see people seeking out the rulers in the background. […]